Speaking with end-users to help suppliers build relationships and develop new business opportunities
We speak directly with end-users in specialist areas to better understand their everyday activities, as well as the challenges and limitations of their work. These activities help suppliers to build new relationships with end-users, gain insights into current and emerging needs, identify early-adopters of new products and in beta testing or pilot studies. We also set up and run comprehensive online laboratory surveys that engage larger numbers of end-users, to profile specific market sectors. These findings provide country-wide, regional and global insights in specific laboratory fields (instrumentation, methods and applications) and provide a valued source of new relationship opportunities and sales prospects. To find out more about how we can support your own business development activities, please call us on +44 (0)1487 843 722 or use our contact form.